SAP Marketing Cloud 1802 Implementation certification exam is designed to test the knowledge and skills of candidates in areas such as marketing planning and campaign management, lead and opportunity management, customer segmentation, and data management. C_HYMC_1802 exam also covers topics related to SAP Marketing Cloud solution architecture, configuration, and integration.
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SAP C-HYMC-1802 certification exam is designed to enhance the skills of individuals who work with marketing teams, marketing agencies, or companies. As technology continues to change and evolve, there is a need for marketing professionals who are well-versed in the latest marketing technologies. SAP Certified Technology Associate - SAP Marketing Cloud 1802 Implementation certification exam ensures that individuals possess the necessary skills to manage complex marketing implementations, including analytics, automation, and personalization.
To pass the SAP C-HYMC-1802 certification exam, candidates must have a deep understanding of SAP Marketing Cloud and the best practices for implementing and maintaining it. They should be familiar with the SAP Marketing Cloud documentation and have hands-on experience working with the solution. Candidates should also have a good grasp of business processes and marketing concepts, such as segmentation, targeting, lead management, and customer engagement.
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SAP C-HYMC-1802 certification exam validates the skills of professionals who are highly skilled and competent in implementing and configuring the SAP Marketing Cloud 1802. C_HYMC_1802 exam validates whether the candidate has the necessary skills required to design, implement and manage the SAP Marketing Cloud 1802 solution successfully.
SAP C_HYMC_1802 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Analytics and Reporting | <8% | - Reporting Capabilities
|
| Lead and Account Based Marketing | <8% | - B2B Marketing
|
| Integration and Data Upload | 8% - 12% | - Data Integration
|
| Marketing Planning and Performance | <8% | - Planning Functions
|
| Dynamic Customer Profiling | >12% | - Customer Profiles
|
| Extensibility | 8% - 12% | - Extension Framework
|
| Segments, Campaigns and Journeys | >12% | - Audience Segmentation
|
| Onboarding and Getting Started | 8% - 12% | - Initial Setup
|
| Administration Tasks | 8% - 12% | - System Administration
|
| Commerce Marketing | <8% | - Commerce Integration
|
