SAP C_TCRM20_73 Certification Exam focuses on the aspects of Customer Relationship Management (CRM) with the latest version of SAP. It is essential for CRM Application Associates to have a good understanding of CRM processes, functionality, and features to develop and implement successful solutions. SAP Certified Application Associate - CRM Fundamentals with SAP CRM 7.0 EhP3 certification is suitable for professionals, freshers, and students who want to enhance their career prospects in Customer Relationship Management. It is beneficial for companies employing CRM solutions as it provides validation for the capabilities of employees handling CRM-related tasks. Certificants can demonstrate their expertise in managing customer data, managing organizations, executing the sales, and service process effectively.
Obtaining SAP C_TCRM20_73 certification can benefit professionals in various ways, such as improving job prospects, salary increments, and career advancements. SAP encourages professionals to obtain this certification as it demonstrates their expertise and dedication to their professional development.
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SAP C_TCRM20_73 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: SAP CRM Business Scenarios | 8% - 12% | - Service processes - Sales processes - CRM analytics overview - Marketing processes |
| Topic 2: SAP CRM Interaction Channels | > 12% | - Interaction Center - Channel management - Field applications |
| Topic 3: SAP CRM Master Data | > 12% | - Organizational management - Business partners - Product master data |
| Topic 4: CRM Middleware | 8% - 12% | - Middleware architecture - Data exchange with SAP ERP backend |
| Topic 5: CRM User Interface | > 12% | - WebClient UI overview - Navigation and personalization |
| Topic 6: SAP CRM Basic Functions | > 12% | - Partner processing - Actions and billing basics - Pricing fundamentals |
| Topic 7: SAP CRM Transactional Processing | 8% - 12% | - Activity management - Transaction processing concepts |
| Topic 8: SAP CRM Technology & Integration | > 12% | - SAP NetWeaver fundamentals - CRM solution architecture - Technical foundation |
