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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. The Sitemap is implemented to manage which channel solution?

A) Email
B) Server-side
C) Mobile
D) Web

2. When should you define goals and filters?

A) After launching a campaign that you want to measure against a goal or filter
B) Before launching a campaign that you want to measure against a goal or filter
C) When you are reviewing campaign statistics for a published campaign
D) Over time, when you have something new you want to meausure

3. What are the components of an Marketing Cloud Personalization web campaign?

A) Email capture, homepage, and product requisite
B) Affinity, infobar, and attribution window
C) Experience, template, and content zone
D) Configured recipe, visitor profile, and content window

4. What are Marketing Cloud Personalization's machine learning powered algorithms called?

A) Data Science Workbench
B) Einstein Recipes
C) Machine Learning Tools
D) Einstein Decisions

5. Which ETL Feed is used to bring Campaign tracking data from Marketing Cloud messaging & Journeys or Pardot?

A) Transaction ETL
B) Product ETL
C) External Email Campaign Events ETL
D) Manual Segment ETL

Solutions: